A couple of years ago a, now former, client finally agreed that his business needed a new website.

We’d been nagging him from the outset – as website development is one of the services we offer – because the one he had was a very basic static site built in-house many years ago. It also had 36 pages – not bad for a business with only seven products.

As a consumer brand it made sense that the business should have a content rich site that mirrored the messages being sent via the PR campaign – along with professionally taken pictures not ones taken on a very old phone camera. Read the rest of this entry »